A Comprehensive Tool to Manage All Promotional Campaigns

Managing and Measuring Promotional Campaign Feedback and Results

Consumers have entered the multiple touch point era: depending on the sales channel (e.g e-commerce Web site, mobile applications, kiosks, self-scanners, store, etc.) they buy differently, don't have the same expectations, and are not responding to the same promotional offers in the same ways!

Retailers across the globe not only need to embrace new tools to design and deploy campaigns through all touch points, they also need measurable results.

Performance is measured using the following key indicators: Return On Investment, redemption rate, cost measurement, sales trends, campaign impact, etc. Analysing the results provided is critical and helps improve the retailer's strategy according to seasonality, customer segments, or sales channels.

Making Informed Decisions through Reporting

Maxxing offers a reporting tool included in the Campaign Management module that offers cutting-edge functionality and lets the user manage campaigns in a customisable user-dedicated view at no extra cost!

In addition to the Tailored Promotions and Targeting modules, Campaign Management offers general and detailed views:

Calendar to view and edit campaign dates
Budgets to manage budgets at the global Marketing level or marketing department level
Objectives to define and track various objectives e.g increase in shopping frequency
Campaigns and events to create campaigns/events -- can be chained together
Global (final results) and daily tracking e.g. to anticipate under- and overconsumption
Campaign validation workflows in order to fit into current models and business processes
Estimation before execution based on offer type, amount, customers, items, effort required…
Promotional conflict resolution with arbitration at the item level
Promotional pressure i.e. to measure the number of promotions per customer over a given period of time

This way, Maxxing puts an end to cumbersome and oversized hardware infrastructures as well as tedious programming work.

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
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Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
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Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

MAXXING at the 2012 Cegid Retail Forum

MAXXING at the 2012 Cegid Retail Forum – Paris, France – March 29, 2012
Read more...

Thank you for visiting us at RBTE 2012!

Thank you for visiting us at Retail Business Technology Expo 2012 in London!...
Read more...

Retail Business Technology Expo 2012: Come and see us at booth 720!

MAXXING exhibits at RBTE on March 13-14 at Earls Court in London, UK...
Read more...

MAXXING Newsletter March 2012

Download the latest MAXXING Newsletter
Read more...

Thank you for visiting us at the NRF Retail Show!

We are now back from the 2012 NRF...
Read more...

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